AF International to showcase new branding and product range

AF International, leading manufacturer of specialist cleaning products for the Office Products Industry will be showcasing their new branding and extensive product range at Dealer Support Live 22nd November 2018. The brand has a heritage stretching back over 40 years and an enviable reputation within the industry.

The Core Range of cleaning products are easily identifiable in traditional AF blue and silver but with a powerful new logo and strapline ‘Advanced Technology Cleaning’ engendering the sheer power of the products.

New additions to the Core Range include Smart Wipes (SMARTWIPE); a super strong, washable and reusable wipe for cleaning all forms of tech in the office, at home or on the move. The brand new Hot Desk Kit (HDK) contains tailored cleaning solutions perfect for hot desking and is packed in a cute drawstring bag.

AF International have further launched two capsule product ranges, Whiteboard Cleaning and Specialist Cleaning Range, identifiable in clean white and gunmetal liveries respectively. The Specialist Cleaning Range is targeted at niche technical cleaning sectors such as ATM/Chip and Pin maintenance and PPE Equipment Cleaning. AF’s new packaging also incorporates some clever little icons as a key communication tool. Product uses and benefits can be understood in a quick glance using icons that transcend international communication barriers.

To find out about office equipment cleaning and the right products to use go to News updates, competitions and giveaways can be found on our Facebook page, AF International, at and on twitter @AFInternational.