Mitsubishi Pencil Company teams up with FusionPlus Data

Mitsubishi Pencil Company (MPC) is pleased to announce an exciting new partnership with FusionPlus Data. This will make product file more accessible to dealers that operate in the business supplies channel.

The file, containing over 200 MPC lines, is now available via the leading industry software houses including: Evolution, Prima, ECi, Heart, Oasis, CommercExchange, Calidore and OP-Connect – or from Mitsubishi Pencil Company directly.

Commenting on the new agreement, Paul Smith, director of sales and marketing at MPC UK, said: “We’re delighted to be working in partnership with FusionPlus to enhance the quality and accessibility of the product data we provide to our customers.

“We see high quality content as a key differentiator and this has given us the opportunity to improve both the online copy and images to help dealers to sell our products.”

Steve Bilton, MD at FusionPlus Data, said: “In such a competitive market, having great content that makes the product jump off the page is a vital sales tool, particularly online.

The team at MPC have recognised this and put in a huge amount of effort over the last few weeks to improve their product content – it’s been, and will continue to be, a pleasure to work with Paul, Rob and the team, and I wish them all the best with this exciting new project – welcome aboard folks!”

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