Dealer group Office Friendly has made the shortlist for a further two industry awards
KascAid, Office Friendly’s in-house marketing and creative agency, has been shortlisted for best small digital agency at the Northern Digital Awards, while the Van-Tastic incentive will represent the group at OPI’s EOPA Awards in the best marketing campaign of the year category.
KascAid has had a successful year after extending its existing client base and launching a fresh visual identity and website earlier in line with its renewed proposition. Its updated, streamlined offering delivers a range of services spanning four specialisms: brand, content, digital and consultancy, complementing the existing traditional offering of printed publications and managed marketing activity.
The Van-Tastic incentive sees Office Friendly members compete to win a brand-new electric delivery vehicle complete with their own livery. The incentive is supported by 9 key supplier partners (including Office Friendly): ACCO, Antalis, BiC, Fellowes, Brother, Bi-Silque VOW Wholesale, and 3M – each of whom will reward members with tickets for proactive business performance, engagement and marketing activity.
The announcement comes shortly after the group’s hat-trick of wins at BOSS Federation’s 2019 BOSS Awards, where it was awarded service provider of the year for its continued evolution of its business development service offering and three flagship brands.
Katie Metcalfe, marketing director, said: “We’re extremely proud of winning service provider of the year, and being shortlisted for two more awards is the icing on the cake for all of us.
Our service revolves around giving our members exactly what they need to grow and develop, and the team has put a lot of effort into both the Van-Tastic marketing campaign and relaunching the KascAid brand this year in order to add value to our offering. This is great recognition of all our hard work and the difference we’ve made in our industry as one of its top service providers.”
Business development manager Alex Stone and finance assistant Marilyn Caster also took home emerging professional of the year and the unsung hero award respectively.
The winners of the EOPA Awards 2020 will be announced during a gala dinner on 9 March 2020 as part of OPI’s Partnership event in Amsterdam. The Northern Digital Awards take place at Leeds’ Royal Armouries on 30 January 2020.
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