Integra has announced free of charge catalogues for all members as part of its fundamental strategy to continue helping dealers grow their businesses and thrive in 2022
Integra’s CEO, Aidan McDonough, commented: “Our key responsibility is to help members move on from the most difficult period in our history, to win new accounts and maximise existing ones, and retain a healthy thriving business.
“This approach is also about supporting our key vendors who have stood by us during the most critical period in our 27-year history. The overriding message is that all of our key partners continue to support us as a dealer group and the independent dealer channel.”
Integra catalogues form part of a comprehensive marketing programme available to help further promote the diversity of products and services available to customers.
This year’s catalogue will once again be produced using ‘climate neutral’ paper, and feature over 7,500 best-selling lines including industry leading own brand, Initiative, exclusively available to members. Facilities supplies including hygiene and cleaning, technology and ‘working from home’ solutions will continue to play an important part in the product mix for 2022.
Integra’s Office Product catalogue is supported with a digikit containing email templates, web and social media content together with ecommerce and back office data. Digibook sections will be available for dealers to send out to customers and specifically contacts who may still be working remotely.
Members who haven’t yet secured their free of charge catalogues can contact marketing@integra-business.co.uk. New members joining Integra between now and the beginning of November will also be able to access FREE catalogues as part of their membership benefit. For any dealer or supplier looking to join Integra, please visit www.Integra-business.co.uk or call 01633 653000.
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