The February edition of Dealer Support is now live and ready to read!
‘Change’ – a word that a lot of us are resistant to and don’t particularly enjoy – but over the last two years we’ve been unwillingly pushed into an ever-changing situation. How we have dealt with, and adapted to, that change has often equated to how successful we have been – especially in this industry. One man who has embraced this change is Tim Beaumont. He discusses how the pandemic has changed the office supplies market, and why he still appreciates the traditional quality of local trading.
It is likely that big changes will keep on coming this year as we continue to ride the wave of the pandemic and its many impacts. To help you navigate these stormy shores, Marc Pinner tells us how you can create meaningful change and steer back to growth in 2022 – and, talking of waves and shores, our BIG ASK this month gets the industry to analyse whether UK manufacturing is becoming more competitive in relation to overseas rivals.
For most stationers lockdown was a time to try and maintain business, but self-confessed stationery addict Sarah Laker decided to buy another shop! She tells us how her risky choice paid off, and how lockdown provided the opportunity to transform that shop so that it was more than ready to welcome customers when the country re-opened.
However, it isn’t just aesthetically-pleasing shops that entice customers – these days, it’s also businesses’ green credentials. We speak to industry experts about why effectively communicating your sustainable working practices to other to key stakeholders is key to leveraging the full benefits.
Knowledge is power, they say, and knowing how and where your customers are working is imperative to sales. We look at employees who need to duplicate their office space at home and the opportunities this presents to dealers. As the working world changes, and the market for traditional office products continues to decline, we also explore how warehouse and industrial spaces could be areas to diversify into to bump up your revenue.
As always, don’t forget to chat to us on Twitter and let us know your thoughts and opinions: @dealersupport.
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