NEWS: Integra celebrates Catalyst program milestone

Integra marks the 10th anniversary of its Catalyst program, aimed at helping independent dealers grow and succeed

The drive behind the Catalyst programme is to improve each partner’s profitability and market share, with the OASIS ERP platform central to this goal. Working with a single software provider has allowed Integra, through extensive collaboration, to introduce optimum business practices and help deliver a competitive edge in a demanding and evolving marketplace.

During the last 10 years, Catalyst has gone from strength to strength with 13 dealers now onboard and sales expected to reach £30million by the end of 2024.

Working alongside these dealers, the Integra team provides services, from website design to corporate rebrands and marketing support to promote key services and product ranges. Our content management team handles data to maximise growth opportunities with Integra’s key partners, particularly focusing on diversifying into new product and industry sectors.

Integra’s Senior Project Manager, Rob Burgess, comments “OASIS’ dynamic technology and willingness to develop in line with the Catalyst programme strategies, combined with Integra’s partnerships, covering a broad spectrum of product categories and industry sectors, is a powerful proposition. We work closely with suppliers to provide EDI services and enhanced content and are continually developing the programme to ensure Catalyst partners have a competitive edge and can service customers of all shapes and sizes in any industry sector.”

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