Learning ‘at desk’, interactive and AI-driven training content, immersive learning – there are multiple trends shaping training and development in the current work landscape. So, how can dealers support customers to enhance the training experience?
For small businesses, being able to facilitate staff training is integral, not only to ensuring the organisational plan is met, but to ensure staff retainment and satisfaction. Great training provides staff with continued learning both in-person and interactively, which offers an opportunity for dealers to meet these changing needs through the supply of diversified training products.
Digital equity
An obstacle when it comes to online training, particularly now that many businesses operate hybrid or remote working models, is that not all employees will have access to the same technology. It may be that they live in areas with poor or unreliable Wi-Fi connection. They may be using out-dated equipment. Dealers can start dialogues with customers regarding audio-visual and ICT equipment that will improve digital equity, resulting in more productive staff training and development. This can
mean laptops and cameras but may also mean products such as Wi-Fi boosters and external memory
drives or external speakers and microphones to increase sound quality.
Flexible training spaces
Gone are the days when most offices would have a designated ‘training room’. In a more agile, flexible working landscape, training is often done in shared spaces that move. Flexibility and ease of transport is of great value when selling products for training and development. Dealers can emphasise the flexible and sustainable benefits of equipment such as portable digital A-boards, which can provide an environmentally friendly alternative to paper. Being able to offer adaptable seating and desks that can transform individual working spaces into collaborative training spaces is also an opportunity to enhance staff development.
The learning experience
The modern workplace offers training and development that is tailored to both the overall organisation and the individual employee. Dealers can assist customers in creating immersive training experiences that facilitate personal development as well as standard training. Customers can create designated areas for personal training, considering the need for quiet, undisturbed spaces. Dealers can look to capitalise on opportunities into the area by offering a wide range of personal stationery designed to meet various needs – including noise-cancelling headphones, different coloured notepads and personal listening devices for audio training.
Studies show that staff are much more likely to remain with a company that they feel supports their ongoing personal and professional development needs, meaning that by providing an improved training experience, businesses can keep better staff for longer. An incentive that dealers can emphasise when showcasing products – after all, in a competitive world to get the best, you need to train the best!
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