GfK track and audit 36 product categories in the office and stationery sector
The audit produces time comparable data for sales value, sales units/packs and sales pieces as well as calculating an average pack price and sales price.
Data is now split across two retail channels and one B2B channel (systemhouses) – these combine to provide the overall panelmarket total, the retail channels encompass around 90% of the panelmarket total. GfK estimate that the overall total for the 36 selected products, as reported in the panelmarket, covers around 75% of the estimated UK market total for the 36 selected products.
Download the full report to view the latest available data, up to (and including) August 2022.
To download the full BOSS/GfK panelmarket report or a new excel file depicting the latest sales charts for the consumer, retail and systemhouse channels, please click here.
Be the first to comment