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HomeDiversification

Diversification

Discover the newest products and promotions coming to market and be the first to take advantage.

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Diversification

Read Again: The Art of Balancing New Products with Existing Offerings

June 12, 2025

Diversification into new products, or expanding existing product categories, is a crucial strategy for dealers who want to attract new keep reading

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Diversification

Reading the Local Business Landscape: A Strategy for Dealers

June 11, 2025

From knowing who’s just starting up to who has been established for years, dealers can significantly benefit from keeping a keep reading

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Diversification

Gaining Buy-In for Business Diversification

May 16, 2025

Introducing a diversification plan can spark progress – but to turn vision into action, you’ll need to conquer uncertainty and keep reading

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Diversification

The Advantages and Challenges of Service Expansion

May 14, 2025

One of the most effective ways for dealer businesses to diversify, beyond simply expanding product categories, is by incorporating service keep reading

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Diversification

Read Again: Preparing Your Sales Team for Diversification

April 17, 2025

Ready to launch your new product line or service? Here’s how to ensure your sales team is fully prepared to keep reading

usp unique selling point concept with icon set with big word or text on center
Diversification

Industry Voices: John George

April 11, 2025

John George explores how resellers can stay ahead by harnessing their unique selling points, refining their sales strategies and adapting keep reading

Diversification

From the Vault: Building Organisational Resilience Skills

March 28, 2025

We look back at our piece from the November/December issue, where we explored the critical resilience skills modern organisations must keep reading

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Diversification

Why Dealers Should Embrace Immersive Tech

March 24, 2025

We live in an age where the future no longer feels like the future. Technology evolves so quickly that yesterday’s keep reading

New collection arrival tag
Diversification

The Art of Balancing New Products with Existing Offerings

March 19, 2025

Diversification into new products, or expanding existing product categories, is a crucial strategy for dealers who want to attract new keep reading

employers working on branding design
Diversification

The Risks and Rewards of Brand Diversification

February 24, 2025

As businesses evolve, exploring growth opportunities through strategies like brand diversification can help expand reach and enhance market presence while keep reading

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