As reported by the STAEDTLER Group, as part of its “Go Beyond” strategy, STAEDTLER has restructured its sales leadership to strengthen market presence and drive regional growth
In line with its ambitious “Go Beyond” growth strategy, the STAEDTLER Group has announced the formation of a new global sales team, aimed at strengthening its presence in key markets and capitalizing on regional growth opportunities. The restructuring will help the company continue to expand its global business, enhance partnerships, and drive success in regional markets.
Claudia Brandt has been appointed to focus on developing the agency business within the EMEA (Europe, Middle East, and Africa) and APAC (Asia Pacific) regions. Her role will be pivotal in strengthening relationships with agency partners and driving growth in these important markets.
Nich Lee will take over the responsibility for APAC, leveraging his extensive experience in Australia and New Zealand, STAEDTLER’s largest market in the region. Meanwhile, Philip Wesolowski, who previously managed the UK market, will now lead the EMEA sales region, where his deep knowledge of the market and leadership skills will be key in accelerating growth.
For Latin America (LATAM), STAEDTLER has appointed Hannes Marohn to spearhead the region, building on its strong foundation with ARTESCO and emphasizing a focused approach to expand further. In North America, Corey Hoff will continue to lead the team, further driving market development and commercial growth.
Hannes Marohn, Chief Sales and Marketing Officer (CSMO) of STAEDTLER, shared his enthusiasm about the new team structure: “With this new setup, we are positioning ourselves for sustainable growth in all key regions. I look forward to working with our teams around the world to seize market opportunities and take our global sales strategy to the next level.”
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