The December edition of Dealer Support magazine is now live and ready to read!
It’s beginning to look a lot like Christmas…and boy am I happy about it! This year has been another tough one for the industry; just as we were starting to move forward, post-COVID, the cost-of-living crisis, political turmoil and what seemed to be an endless bad-news cycle have ensured that we haven’t rested on our laurels yet. The Christmas lights popping up in our towns and houses are bringing a much-needed sparkle, and although this Christmas may be tougher, with costs rising, I hope you get to enjoy some quality time with family, friends or whoever you choose to spend the festive period with.
Our December issue is once again filled with expert insight and advice, and to honour the season many of our articles come with a festive feeling and a look to the new year. To kick off our final issue of the year, in our BIG ASK we speak to David Martin, sales director, One Office Supplies, and Lawrence Savage, marketing manager, Exaclair, who tell us about their hopes for the industry for 2023.
Christmas is a time for celebration and we look at the different ways you can celebrate your staff this festive season. The good Father is also celebrating, and brings some festive cheer with his final thoughts of the year, and James Day, sales and marketing director at Durable provides us with our FINAL WORD which sees him reflecting on 2022 and discussing his team’s planned festivities for this month.
Moving away from all the merriment, we explore what really drives employee retention and the many benefits of retaining your staff. As workers return to the office the phenomenon of video conferencing stays, so we look at the solution of office pods and why dealers should be selling them. Online marketing is on the rise, but it’s important not to forget tried-and-tested methods too. We discuss why the traditional form of direct mailing should still form a part of your advertising strategy. Finally, Martin Fairman of Kyocera offers some important expert insights into how you can keep your business information secure across multiple sites.
As always, don’t forget to chat to us on Twitter and let us know your thoughts and opinions: @dealersupport – and from all of us here at Dealer Support, we wish you a very merry Christmas and a happy new year! See you in 2023!
Be the first to comment