Integra members win with Initiative

Integra Business Solutions Ltd is delighted to announce the winners of its April ‘Win with Initiative’ prize draw

Members purchasing Initiative stationery in April, May and June, automatically qualify for entry with winners drawn at random each month.

Congratulations to Integra’s April winners; Jim Barlow who scooped the first prize of £500, Kempco who picked up second prize of £300 and Penketh’s who will receive £200.

During these challenging times, Integra wanted to thank members for their continued support of the Initiative own brand. Initiative has played an important part during the pandemic, giving dealers a continued source of high quality products at competitive prices, available from multiple sources.

Allison Fishlock, Integra’s purchasing director, commented: “Congratulations to our winning members in this month’s draw. We have seen the growing importance of the Initiative own brand for members. Not only does it provide a real point of difference but also a consistently reliable range with high margin expectations.”

Initiative goes from strength to strength, not only in the UK and Ireland, but also in Australia through the group’s strategic alliance and trademark licencing agreement with Office Brands.

Members have access to a comprehensive marketing programme to help them promote the exclusive own brand including digibook and printed catalogue, html templates, web banners and social media content.

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