The January edition of Dealer Support magazine is now live and ready to read!
A new year is a great time to set goals, renew motivations and push forward with an optimistic mindset. With this in mind, here at Dealer Support we have been working really hard over the last few months to ensure our 2023 editorial content will be better than ever. We are entering this new year with a brand-new strategy which we believe will effectively support our dealer community through what promises to be another challenging year. We have spent time speaking to independent dealers and other key industry figures and stakeholders to ensure our content delivers exactly what’s needed this coming year to best prepare our community to succeed in the current climate.
To push this approach even further, we are also carrying out our own independent research into dealer businesses through our ‘Voice of the Dealer’ survey. The industry needs to hear from independent dealers to get a clearer picture of what dealer businesses want and need to succeed in 2023 – this survey is a great opportunity for your voice and business to be represented. Head to page 14 to find out how you can take part and be heard! As part of our new strategy and approach, we will now be using our Four-Pillar Plan. These four areas – diversification, the changing face of the workplace, eco matters and recruitment and retention bring together the four key areas of focus for dealer success this year, and will leverage our future content. To find out more about each pillar, turn to page 12.
We’re getting started straight away so, this month, we have articles on upgrading your e-commerce strategy, getting your sales strategies ready for 2023, plus information on how to measure net zero and best practice for staff appraisals. Father P is also back for another year giving us his, always-enlightened, views of the industry and our first FINAL WORD of the year comes from Ben Appleby, director of commercial print supplies at Exertis, on new solutions for hybrid working. We are looking forward to delivering our new editorial strategy this year and continuing to be a leading source of support for our dealer community. As always, don’t forget to chat to us on Twitter and let us know your thoughts and opinions: @dealersupport.
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